Post your best rogue marketing tips

July 17, 2007: 11:43 AM ET

The owner of an online bookstore asks for advice on attracting college students as customers in "Rogue marketing to Generation Facebook." FSB's Anne Fisher turns to Dotster founder George DeCarlo for advice. He suggests guerrilla marketing strategies such as buying a low-cost ad on Facebook. What cheap and unconventional techniques have you used to spread the word about your business? Post a comment here.

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