Comments on: When 'free' doesn't pay off http://smallbusiness.blogs.cnnmoney.cnn.com/2009/02/10/when-free-doesnt-pay-off/ Editors from FSB magazine answer your pressing small-business questions. Tue, 15 Dec 2009 12:52:55 +0000 http://wordpress.com/ hourly 1 By: Drew Gerber, Hilton Head, SC http://smallbusiness.blogs.cnnmoney.cnn.com/2009/02/10/when-free-doesnt-pay-off/#comment-1868 Drew Gerber, Hilton Head, SC Wed, 24 Jun 2009 20:40:21 +0000 http://askfsb.blogs.fsb.cnn.com/?p=908#comment-1868 Emil, your dilemna is an interesting one. We launched a new PR tool this year (www.PitchRate.com) and it's amazing how many people question its value simply because it's free. For many companies (like us), providing a free product or service is just another way to give back to the community we are a part of. We have a full-service PR firm that "wins the bread". The free service is just a way to provide value to small businesses that can't afford a PR firm, potential clients, or those that have completed their campaigns with us. Emil, your dilemna is an interesting one. We launched a new PR tool this year (www.PitchRate.com) and it's amazing how many people question its value simply because it's free. For many companies (like us), providing a free product or service is just another way to give back to the community we are a part of. We have a full-service PR firm that "wins the bread". The free service is just a way to provide value to small businesses that can't afford a PR firm, potential clients, or those that have completed their campaigns with us.

]]> By: Jessica Routier, IAC-EZ Buffalo, South Dakota http://smallbusiness.blogs.cnnmoney.cnn.com/2009/02/10/when-free-doesnt-pay-off/#comment-1506 Jessica Routier, IAC-EZ Buffalo, South Dakota Thu, 12 Feb 2009 23:16:27 +0000 http://askfsb.blogs.fsb.cnn.com/?p=908#comment-1506 Great article! Every service and software has different pricing and different pricing scales. I believe a viable business will set their pricing based on their business model and long term goals. I also believe that you get what you pay for! Great article!

Every service and software has different pricing and different pricing scales. I believe a viable business will set their pricing based on their business model and long term goals. I also believe that you get what you pay for!

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