small business advice

How fashion designers break into boutiques

January 15, 2009: 5:35 PM ET

We asked the experts and created a step-by-step guide to getting noticed on the fashion scenes.

Samantha Risto, Risto Designs, New York, NY
I recently launched a small women's clothing business in New York out of my apartment. I would like to know how I can sell to small retailers and boutiques. Do I just show up at their store with samples in hand or is there an "established" way of doing this?

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